Pierce-Coté Advertising named Agency-of-Record for Cape Cod Healthcare

Published on Thursday, September 01, 2011

Pierce-Coté Advertising has been named Agency-of-Record for Cape Cod Healthcare. The Agency will provide strategic brand development, media planning and placement, and creative services for the Cape Cod Healthcare system.

Agency President and Founder, Rebecca Pierce-Merrick stated, “It is truly an honor to help Cape Cod Healthcare communicate the high level of skill and caring that the system offers to everyone on Cape Cod.”

Cape Cod Healthcare is the comprehensive, regional health care system covering the entire Cape. It is the leading provider of healthcare services for residents and visitors of Cape Cod. With more than 450 physicians and 4,500 employees, CCHC has two acute care hospitals, the largest home health services agency on the Cape (VNA of Cape Cod), skilled nursing and rehabilitation facilities, an assisted living facility and numerous health programs.

Founded in 1988, Pierce-Coté Advertising is a full-service marketing communications firm serving clients on Cape Cod and beyond. In December 2006, Pierce-Coté merged with Regan Communications Group based in Boston with offices in New York, Hartford, Providence, and Florida. The Agency offers a full range of creative and media services, including strategic marketing, advertising, collateral design and production, media planning and placement, public relations, and social media.